Brand Studio Lifestyle was born in the spring of 2015 in Bangalore, as a singular dream of six entrepreneurs, passionate about fashion. With a mission to make fashion accessible to everyone, we created a house of fashion brands revolving around the consumer. We listened to the consumer’s trend preferences and solved for the challenges of choice variety and on time fashion availability. Today Brand Studio Lifestyle is one of the largest and fastest growing House of Brands in India.

Our team of design maestros, product experts, data analysts and sourcing specialists are constantly working to reach trends from concept to the consumer in the shortest possible lead time. An agile and proactive fashion supply chain eco system, driven by a talented 700 member team, with a network of over 400 supply chain partners, a global sourcing network and over 400,000 square feet of state of the art warehouses shipping over 80000 units daily across India, are the enablers of this mission.

Styles Live


Product Categories


Customers Served


Smart Workers

Our Brands

Our Brands are aimed at Gen Z, Millennials & Gen Alpha. Each brand has a unique fashion story to tell focusing on trends that consumers love and want. Every brand is tailored to provide customers with wardrobe solutions for every day and special days and deliver delight every single time.



Our Brands are meant to be easily accessible whether Online or Offline.

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